Catullan Co is a builder studio.

Our Background

Catullan is the builder studio by Peter Elbaor and friends, named after the avant-garde Latin poet whose unconventional art inspires us to explore the offbeat and audacious.

Our Approach

We allow ourselves the pleasure of uncertainty and exploration. We acknowledge the mutability of knowledge and enjoy an adaptive approach to problem solving.We prefer being industry outsiders; it lets us test the counterintuitive ideas that insiders can’t.We build de novo capabilities; these become the accumulated advantages that endure the next business cycle disruption.

Our Knowledge

We're experts in applied AI and marketplace design.We cut our teeth when R Studio on Netezza was cutting-edge, building scalable ML applications long before the hype. Today, we work with the usual suspects including LangChain, FAISS, et al.Our deep experience means we use AI pragmatically, picking tools for reliability, maintainability and cost-effectiveness.Beyond AI, we also deeply understand the dynamics of multi-sided marketplaces.

Our Projects

We like to explore ideas and build products. Some succeed. Some mutate. Some die. All teach us something.VisitAssist
A phone-based companion that helps people remember, understand, and act on what happened at the doctor’s office. Designed for older adults and anyone managing complex care.CareNote
An AI documentation assistant for nursing facilities and home health agencies. Streamlines clinical paperwork and reduces burnout.Ayla
A voice assistant for older adults with mild cognitive issues. Ayla listens passively and helps users stay sharp, safe, and socially connected—with reminders, prompts, and memory support.CareMetrics
A simple, data-driven dashboard for senior living operators to monitor and make sense of their STAR ratings. Track changes, benchmark performance, and spot trouble—or opportunity—before it shows up on someone else's radar.Advisorly
An AI-powered SMS concierge for senior living communities. Helps families navigate care decisions with empathy and accuracy—because no one wants to talk to a chatbot named "CareBot9000."MDSync
Our latest project: an AI coding assistant that helps Skilled Nursing Facilities optimize PDPM reimbursement.

Our Collaborators

We believe in fostering an inclusive, research-focused environment.Our team is globally distributed, representing a variety of cultures and perspectives. We prioritize working with diverse, early-career professionals, eager to pay forward the mentorship that shaped our own paths.We welcome academic technology transfer and research collaborations to champion the groundbreaking work of scholars and test cutting-edge ideas in real-world settings.